Market Insights for the RT: US

This study focused on the US, highlighting opportunities for the RT in a “global north” country. Given national trends around green buildings, aging infrastructure, water scarcity, urbanization, and fragmented sanitation policy, there are market opportunities for both the SURT and the MURT across a number of different segments, some which are unique to the “global north”. The study utilized a combination of expert interviews, secondary research, and synthesis.

Key topics

  • Use case deep dives: Sewer, septic, green building, non-traditional homes, remote sites, portable toilets
  • Go-to-market considerations




Country of focus:

United States


December 2017


park, military, green building, tourist, SURT, MURT, RT, Reinvented Toilet, FSM, septic, data, regulation

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